Description
NEWS CARAVAN – J.C. SWAYZE – (1949-56) – DVD
NEWS CARAVAN
February 14, 1949, to October 26, 1956
The News Caravan was a 15-minute television news program aired by NBC News and anchored by John Cameron Swayze. Initially sponsored by Camel cigarettes and broadcast as the Camel News Caravan, it was the first NBC news program to use NBC filmed news stories rather than movie newsreels.
Launched in 1948 as NBC Television Newsreel it began as a 10-minute program featuring Fox Movietone newsreels with Swayze provided voice-over for the series. The Camel News Caravan became an expanded version featuring Swayze on-camera.
In 1954, the Camel News Caravan became the first news program broadcast in color. In 1955 the R.J. Reynolds Tobacco Company (makers of Camel cigarettes), cut back its sponsorship to three days a week. Chrysler-Plymouth sponsored the other days, and on those days, the program was labeled the Plymouth News Caravan.
The program featured a young Washington correspondent named David Brinkley, and competed against CBSÍs Douglas Edwards with the News. With greater resources, the News Caravan attracted a larger audience than its CBS competition until 1955.
The Camel News Caravan was replaced by the Huntley-Brinkley Report on October 29, 1956
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ONLY FOUR EPISODES OF THIS VINTAGE NEWS PROGRAM ARE KNOWN TO STILL EXIST.
THOSE FOUR EPISODES ARE BEING OFFERED IN THIS LISTING:
Camel News Caravan 9/19/1952
Camel News Caravan 9/28/1954
Plymouth News Caravan 4/18/1956
Plymouth News Caravan 4/20/1956
